I recommend throwing your unit pricing list in the garbage. Have production rates and figure (measure) everything that goes into job. Include setup, breakdown, actual hours worked on all items and remember you only get about 6.5 hours of actual work out of an 8 hour day. When I hear people comment that they can't get x for a job. I raise the following questions.
You need to understand only 5 things to be profitable in any service business:
1. Know your costs
2. Control your costs
3. Know your production rates
4. Control your production rates
5. Find a client base that fits in with your business model.
If you find yourself failing, it usually relates to 1 of the 5 items mentioned.
Number 5 is the clincher,
You can't sell steak to a vegetarian no matter how good the price.
A McDonald's will not do well in a neighborhood of wealthy people over 50.
And so on.
Brian
http://www.yourcostcenter.com